#1 Spot in AI Visibility & 100K Traffic Increase for a Video Clipping Software

#1 Spot in AI Visibility & 100K Traffic Increase for a Video Clipping Software

Derek Riccardo Coleman, the Senior Growth Marketer and Head of Organic SEO and GEO at Opus, shares how Respona helped them outperform their competitors in AI search results.

1

Spot in AI Visibility

100K

Organic Traffic Increase

2X

Share of Voice Increase

OpusClip started using Respona in July, 2025. In 7 month, they were able to reach the #1 spot in AI visibility and grow their organic traffic by 100K.

“We looked at a lot of platforms that build backlinks for you. I’ve been in SEO for more than 10 years now,  and I’ve never really been happy with any of them. Respona is definitely the best we’ve seen so far. We definitely have been happy with it, and we’re looking forward to continuing to use it.”

Derek Riccardo Coleman
Derek Riccardo Coleman

Senior Growth Marketer and Head of Organic SEO and GEO

OpusClip’s Needs

Before Respona, Opus were using another link building agency but weren’t satisfied with their results.

“Lots of backlinks in each article, and the articles were very low quality. The websites themselves were very low quality.”

When asked about the overall goal of their link building strategy, Derek answered with:

“Building backlinks to drive more organic traffic and acquisition. Building backlinks ourselves is very time-consuming.”

How Respona Helped

Derek places orders once a month and checks their progress every couple of weeks. 

Their goal is to help pages stuck on page 2 get into the top 10 through strategic link building and brand mentions.

One of the first things Derek remarked during our interview was the quality of our deliverables:

“The quality of Respona’s backlinks is definitely higher than what we’ve seen from a lot of agencies or third-party platforms.”

He mentioned the first major improvement the Opus team saw since they started using Respona:

“We were building backlinks to our AI video editor page, which is a core product page.  We were able to get into the top three positions, and we weren’t even on page one before.”

This has directly impacted their organic lead generation:

“We saw exponential growth in user signups for that page. In terms of direct impact to user signups, conversions, and revenue, it was a few thousand % – a drastic call out.”

Derek has also praised the transparency and speed of our communication:

“Everything’s good. The communication has been great on the

Respona side.”

Results

The most tangible results for Opus have been in terms of share of voice and AI visibility.

“We were tracking visibility in Profound, and we were around 6% for a core topic. Right now we’re at about 35% visibility. On ChatGPT alone, we’re at 20%. We had never really gotten above 10% before.”

The results were also quick to start showing:

“I’d say one to two months. That jumped us from page two into the top five.”

This impacted page-level visibility as well as the company’s overall share of voice:

“And then share of voice jumps five spots, by 1.5% which is significant considering it’s 4.7%.”

opus visibility score chart

In about six months that Opus have been using Respona, their AI visibility report in Profound showed a 12% increase in visibility score that helped them secure the #1 spot:

“We just got to position #1 in terms of visibility for the first time.”

opus in the #1 spot for ai visiblity

The new referring domains acquired by Respona also had an effect on Opus’ organic traffic, increasing it by almost 100K in a little over six months:

opus organic traffic ahrefs chart

Campaign Results

Let’s have a look at the campaign results for the OpusClip over their time with Respona. 

105

Links and Listicle Placements

50

Average Placement Domain Rating

20

Average Monthly Links

30%

Core Topic Visibility Increase

Build authority with placements built for the future of search.