Thinking of starting your affiliate program?
Then you’re going to need a set of software to make sure all of your recruitment, link tracking, and payments run smoothly.
In this article, we will be discussing the 23 choices for affiliate software this year.
Let’s get into it!
Link building cheat sheet
Respona
The first one on our list is our own tool, Respona.
While it’s not an affiliate marketing program in the “traditional” sense (it can’t help you manage your affiliate program), it automates a very important part of affiliate marketing – and that is recruiting new affiliates.
According to PartnerStack, 70% of net new revenue from affiliate programs comes from partners sourced from outbound methods.
This makes affiliate outreach a vital part of growing your affiliate program.
Respona can automate this process by finding your competitors’ affiliates.
It even has built-in campaign templates for finding top X articles, product reviews and alternative pages and other competitor mentions, as these types of articles are often published for an affiliate link.
When you use one of the templates, Respona pre-configures the search criteria based on your inputs in it:
It can run several queries at the same time, greatly reducing the time spent at the prospecting stage.
In fact, all of the searches can be done automatically, so all you have to do is check the results once they’re ready.
It also comes with a built-in contact finder for getting your prospective affiliate’s email addresses and LinkedIn profiles.
And it also runs automatically – so you just have to tell Respona the positions and seniority levels of your target affiliates and review the results when they’re ready.
Pricing:
Please visit Respona’s pricing page.
Semrush
Semrush is an all-in-one SEO tracking software.
So what is it doing on our list?
Well, thanks to its backlink tracking functionality, you can use it to find new affiliate partners.
For example, you can use it to find users of all the tools on the list below – they make for great prospective affiliates since you know they already have an affiliate program, so they’re likely to collaborate.
Pricing
Starts at $130/month.
Impact
Impact’s targeted audience spans companies of diversified calibers, serving both mid-size enterprises and mammoth businesses striving to optimize their partnerships and scale their respective networks.
The core features incorporated into Impact make it a compelling choice among beginners and professionals in the affiliate software landscape.
Features
- Partnership automation
- Fraud prevention
- Flexible commission structures
- Cross-device tracking
- Scalability and integrations
Pricing
Contact Impact for a quote.
Partnerstack
PartnerStack is a celebrated player in the arena of affiliate software.
Catering largely to businesses desiring to efficiently manage their partner networks, it delivers a combination of partnership management tools, including channel, referral, reseller, and affiliate.
Features
- Partner Management
- Customizable Rewards
- In-depth Analytics and Reporting
- Partner Marketplace
- Integration and Compatibility
Pricing
Get in touch with PartnerStack for a quote.
First Promoter
FirstPromoter is another noteworthy name in the affiliate marketing software domain that particularly targeted towards SaaS companies aspiring to carry out affiliate, reseller, and ambassador programs effectively.
Features
- Promotion Tools
- Multilevel Referral Tracking
- Lead Approval System
- Payout Management
- Program Customization
Pricing
Starts at $49/month.
Post Affiliate Pro
Post Affiliate Pro is an efficient toolthat simplifies affiliate marketing.
It provides a robust tracking system that enables users to monitor and analyze their referrals, clicks, and sales.
With real-time reporting and direct linking that ensures an easy setup process, it elevates your marketing strategies and helps create an easy-to-understand picture of your affiliate network.
Post Affiliate Pro also offers a rich set of tools including customizable, SEO-friendly tracking codes and multi-language support, striking a balance between comprehensive functionality and user-friendly design.
Features
- Affiliate discount coupons
- Lightbox/peel/zip/PDF banners
- Private campaigns
- Strong reporting
- Multi tier commissions
- Affiliate fraud protection
- Multiple merchant administrators
- 8 types of tracking
Pricing
Starts at $129/month.
RedTrack
RedTrack.io is a data analytics and affiliate tracking software.
It’s praised for its advanced real-time reporting that gives users up-to-the-minute insights into their campaigns.
Since it’s a cloud-hosted solution, accessibility is never an issue.
It includes multi-dimensional reports and analytics options, which makes it easier for businesses to monitor their affiliate activities and better understand their performance.
It scales well with growing businesses, making it a flexible choice for many.
Features
- 200+ integrations
- Channel and breakdown reports
- Funnel optimization
- Multitouch attribution
- Automation toolset
- Facebook support
Pricing
Starting at $1,788/year.
Tapfiliate
Tapfiliate is a popular affiliate software that gained popularity for its user-friendly interface and flexible integrations.
It’s awesome for customizing and creating affiliate programs in multiple languages and currencies, making it a global-friendly option.
With its real-time tracking capabilities, users can easily monitor clicks, conversions, and sales, leading to more informed and optimized campaigns.
Tapfiliae seamlessly integrates with other third-party platforms, making it even easier to manage your affiliates.
Features
- Affiliate recruiting and onboarding
- In-depth affiliate reporting and moderation
- Flexible commission options
Pricing
Starting at $89/month
Voluum
Voluum is another comprehensive tracking and data analytics platform.
It comes with an intuitive, user-friendly dashboard that lets you observe your affiliate campaigns’ performance effectively in real time.
Some of its best features include AI-driven optimization tools, A/B testing capabilities, and granular reporting that offers in-depth insights into your campaigns.
What sets Voluum apart from the rest of the tools is its Anti-Fraud Kit, a tool specifically designed to detect any click and conversion discrepancies and protect campaigns from fraudulent activities.
Features
- Affiliate marketing dashboard
- Custom conversions tracking
- Impression tracking
- Mobile app
- Landing page protection
- Real-time reporting and A/B testing
Pricing
Starts at $199/month
Leaddyno
Leaddyno is one of the best affiliate tools because of its easy setup and seamless affiliate recruitment.
It offers a suite of tools specifically designed to streamline your affiliate marketing efforts, including one-click social sharing and automatic affiliate invitations.
The real-time tracking and reporting deliver valuable insights about sales, leads, and the performance of your best affiliates.
What we like best about Leaddyno is its Affiliate Dashboard which provides affiliates with a clear overview of their performance, offering transparency and enhancing their engagement.
The tool stands out for its simplicity and automation, offering a cost-effective solution that can be easily used even by beginners in the affiliate marketing world.
Features
- Affiliate recruitment and management
- Automated emailsand newsletters
- Tax reporting
- Flexible commissions
- Performance-based tiers
- Affiliate leaderboard
Pricing
Starting at $49/month.
HitPath
HitPath is particularly recommended for businesses that handle complex networking and marketing campaigns.
It provides users with customizable, multi-channel tracking solutions that are quick, customizable, and user-friendly.
With an adaptable and intuitive interface, it ensures easy and efficient tracking and management of affiliate campaigns.
Features
- Accounting tools
- Campaign and affilaite management
- Communication tools
Pricing
Starting at $600/month.
Tune
Tune offers an excellent balance of detailed analytics and user-friendly experience as an affiliate management software.
With Tune, users can easily control, track, and manage affiliates and campaigns in real-time thanks to its excellent automation features.
Data safety? Checked!
Its built-in fraud protection shields your data from any uninvited vulnerabilities.
Tune isn’t just technologically advanced; it’s designed keeping usability in mind.
Features
- Payment processing
- Affiliate marketing campaign optimization
- Robust targeting and server-side tracking
- Fraud prevention
- Top-tier support
Pricing
Starting at $599/month.
LinkTrust
LinkTrust is designed with efficiency in mind, tweaking and optimizing affiliates’ campaign management to a whole new level.
Its accurate and real-time tracking system is a big selling point, delivering detailed insights into clicks, conversions, and overall campaign performance.
With LinkTrust, customization is king – it offers users the ability to tailor interfaces and functionalities based on their specific needs.
Additionally, security is on point with its top-end fraud detection mechanisms.
Features
- Server-side tracking
- Campaign performance tracking and management
- Ad & landing page testing
- Compliance monitoring
- Affiliate screening
Pricing
Starting at $448/month.
CAKE
One of CAKE’s main features is its sophisticated lead distribution system, giving users the means to maximize revenue through efficient and effective lead management.
With its distinct real-time tracking capabilities Cake ensures that users always have their finger on the pulse of their campaigns, whereas robust reporting tools help make sense of collected data and glean insights.
Affiliate payouts? CAKE masters that too, with automated payment processing – a blessing for those handling myriads of affiliates.
Features
- Smart insights
- Custom targeting parameters
- Data security and fraud detection
- Intelligent scaling
- Affiliate and advertiser API
- Referral rewards
Pricing
Contact CAKE for a quote.
Ambassador
What sets Ambassador apart is its ability to automate the discovery, tracking, and rewards in your referral program.
Do you handle multiple campaigns and segment users?
Ambassador’s got you covered!
It offers multi-campaign and segmentation support that makes sure your marketing efforts are targeted for maximum efficiency.
From email customization to the handling of rewards, Ambassador makes it a breeze, promising a comprehensive solution to harness the power of word-of-mouth marketing.
Features
- Identify and enroll affiliates
- KPI monitoring
- Campaign segmentation
- Region-specific payouts
- Personalized landing pages
- Conversion monitoring
- One-click integrations and webhooks
Pricing
Starting at $250/month.
ClickInc
Boasting a unique affiliateplatform, ClickInc allows you to interact and coordinate with your affiliates with ease.
It’s based on a remarkably user-friendly interface that doesn’t require any technical know-how – a godsend beginner affiliate marketers.
ClickInc’s TruLink technology is another stand-out feature that essentially negates the need for traditional affiliate links, attributing sales to affiliates directly, and increasing SEO benefits in the process.
Features
- Traffic alerts
- Trulink tracking
- Recurring orders
- Trend graphs
- Tier commission settings
Pricing
Starting at $25/month.
OSI Affiliate
OSI Affiliate empowers your customers, affiliates, and influencers to effectively market your products and services.
Its ‘Social Share Widget’ feature allows users to share their purchases and recommendations on social media networks, driving up referrals and boosting your brand’s visibility.
Its Contest Manager module ups the ante, letting you set up and manage contests that keep your affiliates engaged.
OSI Affiliate also eases the customer sign-up process by offering a range of ready-to-use, fully customizable templates.
On top of this, it provides robust tracking of referral activity, completing its suite of customer-centric features.
Features
- Referral capturing
- Auto sign up
- Smart rewards
- Affiliate partnerships automation
- Social media sharing
- Detailed reports
Pricing
Starts at $47/month.
ReferralCandy
Referral Candy’s mantra is to help you “turn your customers into your sales team”, an innovative approach to traditional affiliate marketing.
The software offers a dynamic reward system that lets you set up cash rewards, discounts, or custom gifts as incentives. Its automated follow-up system is finely tuned to keep your customers engaged after their purchase.
To add to its impressive feature set, ReferralCandy also provides an array of plug-and-play integrations, so it can fit into most e-commerce platforms with ease.
Features
- Lots of integrations
- Automated referrals
- Referral fraud management
- Sales, traffic, and customer insights
- Email marketing
Pricing
Starting at $47/month.
ShareASale
ShareASale’s biggest advantage lies in its huge affiliate network, which guarantees exposure to a wide and diverse audience.
It has a rich toolset designed to help businesses find suitable partners, keep an eye on their performance, and manage their affiliate relationships effectively.
Additionally, ShareASale offers a Power Rank feature, which ranks affiliates based on their performance and helps you identify top performers.
With its high-end data reporting capabilities and in-built fraud detection tools, ShareASale consistently delivers a secure and reliable affiliate marketing platform, making it a prime choice for businesses and affiliates alike.
Features
- Advanced tracking
- Custom commissions
- Cookie-less coupon tracking
- Attribution solutions
Pricing
$625 signup fee.
Tradedoubler
Tradedoubler sets itself apart with a host of diversified solutions, from affiliate marketing to business intelligence.
TradeDoubler’s “Connect and Grow” model,helps businesses seamlessly connect with the right publishers and significantly scale their operations.
The platform also comes equipped with a high-class report and analytics tool that aids in data-driven decision-making.
Its proactive fraud detection and prevention system ensures the safety and integrity of every transaction.
Features
- AI tools for advertisers and publishers
- Reliable tracking
- Globally distributed cloud architecture
Pricing
Get in touch with the team for a quote.
Rewardful
Rewardful stands out with its unique proposal – set up in five minutes, making it super friendly even for those who aren’t familiar with affiliate software.
The platform focuses on providing simple yet effective referral link creation and tracking.
Rewardful greatly simplifies managing your affiliate payouts with its automatic calculation and tracking of recurring commission, making it a delightful choice for subscription-based businesses.
Its wide range of integration options, including Stripe, adds to the user’s convenience while ensuring their affiliate campaign runs smoothly.
Features
- Live support
- Lots of integrations
- Flexible charges
- Cross subdomain tracking
- Easy migration
- Email bulk invites
- Webhooks
- Affiliate dashboard
- A/B testing
Pricing
Starts at $49/month.
Rakuten
Rakuten both owns an affiliate network and provides a top-tier platform for businesses to connect with premium publishers, driving increased sales.
The platform also incorporates a range of analytical tools that provide key business insights along with features like dynamic ad rotation and banner management. Rakuten takes the worry out of affiliate payments by handling all affiliate partner payouts, taking a load off from your team.
Features
- Global benchmarking
- AI-driven forecasting and benchmarking
- Dynamic, coupon, and multi-touch commissioning tools
- Unique ecosystem of exclusive consumer brands and top-tier partners
Pricing
Variable commission fees.
Refersion
Refersion presents a feature-rich, centralized dashboard for both merchants and affiliates, providing an easy-to-navigate interface that requires minimal technical knowledge. R
What we like best about it is its unlimited affiliate scheme, which means there’s no cut-off to the number of affiliates you can onboard.
Additionally, its ability to track digital sales from any location leverages the power of e-commerce, making this an ideal choice for online businesses.
Features
- Affiliate discovery and recruitment
- In-depth reporting
- On-time affiliate payments.
Pricing
Starts at $99/month.
Link building cheat sheet
Now Over to You
There you have it – the top 23 affiliate software pieces for running your affiliate program in 2024.
Looking to recruit some top-tier affiliates?
Don’t hesitate to start your 14-day free trial with Respona to see how we can help for yourself.
Frequently Asked Questions (FAQ)
What is Affiliate Marketing Software?
Affiliate software is a tool that helps businesses manage and track the results of their affiliate programs. It links affiliate networks to the advertiser’s site, tracks activity, manages affiliates and measures the performance of campaigns.
Why is Affiliate Marketing Software Important?
Affiliate software allows businesses to extend their market reach by promoting their products or services through collaborators or affiliates. It makes it much easier to track activity, process payments, and recruit new affiliates.
What Are The Key Features of Affiliate Software?
Affiliate software usually offers real-time tracking, affiliate performance metrics, affiliate management, marketing campaign customization, and payment processing.
How Does Affiliate Marketing Software Work?
Affiliate software works by tracking activity related to affiliate campaigns, including clicks, conversions, and sales. The software identifies each affiliate through a unique URL, monitors the clicks and conversions that are generated, calculates the affiliate commission, and handles the payment process.
How Do You Choose the Best Affiliate Software?
When choosing affiliate software, you should consider its tracking capabilities, ease of use, customization, integrational potential, and support system. It is also advised to look at customer reviews for firsthand experience and reliability. Prioritizing needs and evaluating each software option against them would be the best approach.
